EIMA 2021 heats up the engines

This morning saw the presentation of the 44th edition of the International Exhibition of Agricultural Machinery, to be held in Bologna from 19 to 23 October. 1,350 exhibiting companies will be presenting new ranges and products in the thirteen sectors of specialisation and in the five themed halls of the event. There will also be a large number of foreign operators with delegations from 70 countries. One of the novelties of this edition is the open-air arena for exhibiting machines "in action".

The countdown is on for EIMA International, the exhibition of machinery, equipment and components for agriculture and landscaping to be held in Bologna from 19 to 23 October. The event, now in its 44th edition, was presented this morning at a press conference by Simona Rapastella, general manager of FederUnacoma, the federation of manufacturers that organizes the show. During the meeting, which took place at Agriumbria, Rapastella noted the numbers of the event: to date there are 1,350 manufacturers (350 of whom are foreign) exhibiting their ranges in the thirteen sectors of specialisation and the five themed sections into which the show is divided (Eima Components, EIMA Green, EIMA Energy, EIMA Idrotech and EIMA Digital). The continuing restrictions in force for countries such as China and India have led to the lack of a considerable number of foreign exhibitors, but this has not affected the international vocation of the exhibition, which hosts manufacturers from forty countries and is preparing to welcome businesspeople from all over the world. Thanks to the green corridors and delegations organised by the ICE Agency, as well as bilateral agreements with individual countries, as many as 70 official delegations have been confirmed from Europe (representing 25 countries), the Americas (15 countries), Africa (13 countries) and Asia and the Middle East (17 countries).

The strong point of the Bologna event is always technological innovation with the display of innovations presented by the exhibiting industries. In addition to the traditional prize-giving ceremony for the winning models of the Novità Tecniche (Technical Innovation) competition - on show in the Quadriportico area - EIMA 2021 will also include another new feature, an open-air area for the dynamic exhibition of machines. The area will also host the Tractor of the Year Show, the competition promoted by Trattori magazine, to reward the "Tractor of the Year" and the winners of the "Utility" and "Specialized" categories: the EIMA audience will not only be able to admire the TOTY finalists live, but also see them parade from a grandstand in a specially equipped show space.

We are particularly pleased to present EIMA in October, which is now just around the corner, in the context of an agricultural event of great tradition and importance like Agriumbria," commented Rapastella, "a trade fair with which we have been collaborating for years and to which we are linked by a common belief in the value and irreplaceability of trade fair events attended in person.

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