FederUnacoma: the EIMA site and the Federation's priorities

28.06.2022
The novelties of EIMA International 2022 presented at the General Metting. More than 1,400 industries have already formalised their participation, and there are numerous initiatives to promote cutting-edge technologies, first and foremost digital and robotics. The overall balance of the structure's activities was outlined. The role of the associations - said General Manager Simona Rapastella - is to offer services to companies, but also to guide the political choices necessary for the development of the production sectors.

A renewed formula for the Digital and Robotics Show, a demonstration area for gardening machinery (Green E-motion), a great preview event for Technical Innovations, and a programme of conventions ranging from sessions dedicated to Italian and European parliamentarians to the International Forum of Agrinfluencers: these are some of the new features of EIMA International 2022. Scenographic decorations in the pavilions and logistic improvements will characterise the exhibition space of this 45th edition - which takes place from 9 to 13 November in Bologna - while an "off-show" programme will include the Gala Dinner at Palazzo Re Enzo and the International Dinner for official foreign businesspeople, highlighting the importance of an event that is at the top of the sector's world stage and involves the entire city of Bologna. Updates on the "EIMA construction site" were provided this afternoon, during the FederUnacoma Annual General Meeting, by General Manager Simona Rapastella, who also announced the current data on the number of exhibitors. To date, 1,400 manufacturers have formalised their participation, of which 950 Italian and 460 foreign, covering 115,000 net square metres, plus about 5,000 of outdoor area. The organisational machine is busy on the front of foreign delegations from 80 countries, and on "focus" initiatives dedicated to countries in Europe, North and Central America and South America, while a specific activity is underway aimed at the diplomatic representations of numerous countries. "EIMA International will be back in November 2022, just one year after the 2021 edition," said Rapastella, "and aims to interpret the expectations of the sector's industries and the public, but also the new trends that are emerging in the exhibition sphere and which see trade shows as the focal moment of the interests of increasingly diverse and complex supply chains.

In addition to providing updates on the review, the General Manager pointed out the salient points of the activities of the various services that make up the FederUnacoma structure. These are engaged on the internationalisation front, with technical support to companies especially in adapting to sector regulations, economic and statistical surveys, but also communication, political lobbying, association marketing and training. "A recent survey carried out by IPSOS," noted Rapastella, "shows how the role of associations has grown in recent years in the perception of citizens and economic players, and this confirms a principle that has always inspired our Federation, according to which the association structure must be able to support public administrations and the political world in identifying sector strategies". "Associations are formed by aggregating a set of technical skills," Rapastella concluded, "but they develop by taking on an increasingly political function.


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